More than an year ago, I and Pankaj Garg - my batchmate from Sunstone Business School, had worked on a strategy project to answer if RIL should enter e-tailing and if yes, what is the right way to enter e-tailing.
An year later, Amazon has entered the Indian e-tailing business and is starting with same categories that we had recommended.
Not bad for a couple of people from IT background to be able to analyze an entirely different business and understand its dynamics.
What made it possible?
I think this is where problem based pedagogy used by Sunstone proved really helpful. Solving problems like this one ingrained real business skills in me. This was not a trivial problem and neither was it answered in a day or a week or a month. We worked for several weeks - running it through various frameworks, seeking help from faculty, meeting industry people, collecting thoughts from anyone who wanted to share. All these activities added some real value in our real life. They set us up to take on problems like these - something that reading a book or two would have never achieved.
It is hard to overemphasize value of good education. :)
An year later, Amazon has entered the Indian e-tailing business and is starting with same categories that we had recommended.
Not bad for a couple of people from IT background to be able to analyze an entirely different business and understand its dynamics.
What made it possible?
I think this is where problem based pedagogy used by Sunstone proved really helpful. Solving problems like this one ingrained real business skills in me. This was not a trivial problem and neither was it answered in a day or a week or a month. We worked for several weeks - running it through various frameworks, seeking help from faculty, meeting industry people, collecting thoughts from anyone who wanted to share. All these activities added some real value in our real life. They set us up to take on problems like these - something that reading a book or two would have never achieved.
It is hard to overemphasize value of good education. :)
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